Business Transaction Management Blog

The debate going on in Washington and the blogosphere around Net Neutrality is reaching fever pitch. If you haven’t been following the issue (no doubt due to spending too much time following your local gas station on twitter), it boils down to whether ISPs have the right to control what flows over their pipes or whether Internet users have the right to get unencumbered access to anything out on the Net. We’re especially intrigued by the debate going on in the Network World blogs between Johna Till Johnson and the dynamic duo of Sevcik and Wetzel. (Disclaimer: OpTier is a member of the Apdex alliance led by Peter Sevcik.)

Which brings us to our point that we can’t wait until someone buys the assets of Clear Corporate and restores the service. Clear is the company that created the speedy security lanes in the airport for those of us who hate to stand in long lines. Bidding is currently on to buy Clear’s assets from Morgan Stanley who took possession of the company when it went bust. (Note to our CFO: Don’t use money invested by Morgan Stanley in OpTier to make bid for Clear.)

You may be asking what Net Neutrality has to do with Clear. The answer, of course, is prioritization. Prioritization of data flowing over the network. Priority of people in airport security lines (very busy and important businesspeople, mind you). We here at OpTier think a lot about prioritization – prioritization of troubleshooting activities when outages occur, prioritization of infrastructure spending to maintain service levels, prioritization of virtualization deployments, and in general, prioritization of IT management in order to best support the goals of the business.

We believe prioritization is at the heart of the BTM approach and that’s what sets OpTier apart from the traditional APM vendors, even as they start to talk about business transactions in their pitches. While these vendors are cobbling together a group of silo monitoring tools using correlation techniques, we believe that true BTM means complete visibility into how every single business transaction executes from the end-user across all IT components with a complete breakdown of latency, resource consumption and SLA compliance.

Now that’s even worth waiting in line for.