Business Transaction Management Blog

What’s up chez OpTier!?

Linh C. Ho

Uncontrollable changes are happening fast; cloud, mobility, social business, big data to name a few make enterprise IT turn to drugs – gravol and aspirin specifically.

With the disruptive trends surrounding us come with a new wave of complexities for IT operations. Modern businesses  can no longer afford to have any technology glitches or application performance slowdown. No excuses for not being always-on…

To address these challenges – OpTier today released two big announcements:

1)      OpTier rebrands the company and the product to reflect the industry need and commitment for new approach to APM. The new company tagline “Always-on Business” reflects the pervasiveness of computing with cloud, mobility and social that is happening around us forcing businesses to be always-on. The new product name “Always-on APM™” is the technology enabler for an always-on business.

2)      Jointly with the rebranding announcement is the Always-on APM version 4.5 product release. OpTier continues to innovate and give Global, Fortune 1000 enterprises a robust and proven many times over, a business transaction-driven APM technology that is designed for enterprise production and is always-on. 

Let’s look into what we mean by Always-on Business.

Delivering always-on business in today’s world means every user interaction count: wherever users are located geographically, however users interact via web, mobile, tablets, over any IT architecture. It’s about helping enterprises assure immediate user response with faster business transactions and  resistant to the impact of changes while being agile enough to adopt new business opportunities.

Let’s see what the analysts have to say about this:

“IT is currently facing dramatic challenges from three arenas – new technologies such as cloud and mobile; process issues as IT is being forced to evolve beyond its silos towards a more service-centric way of working; and relevance issues, as IT is being asked to demonstrate business value in response to dramatically increasing global competition,” said Dennis Drogseth, a vice president with Enterprise Management Associates.  “OpTier’s always-on business approach can directly address all three challenges given its dynamic currency, its insights into business impacts and business processes, its transaction-centric end-to-end cohesiveness, and its proven ability to work effectively in broader service management ecosystems.”

“OpTier’s rebranding to focus on the always-on nature of its approach to APM aligns well with customer needs to constantly manage and optimize end to end application performance and end user experience inside and outside company firewalls,” stated Mary Johnston Turner, IDC Research Vice President Enterprise Systems Management Software.  She adds, “As business applications become more complex and dynamic, enterprise IT teams need accurate analytics and insight 7×24 in order to keep the business operating effectively.”

Hear it from OpTier:
View OpTier President Mark Thompson’s message on Always-on Business>>

Now, let’s take a peek on what’s new with Always-on APM 4.5. Don’t be fooled by a dot release, OpTier has new game changing capabilities such as bringing the first APM product to market with new business process flow dimension in the same product! As analytics and intelligence is becoming more critical, OpTier continues to lead the market with innovative actionable analytics. And that’s only one key value area of version 4.5! Always-on APM 4.5 provides five key value areas for customers. The diagram below gives you a brief summary of 4.5; business process flow dimension, browser-based user activity tracking, deeper transaction diagnostics, broader platform support–and to wrap it up, cloud capabilities are now part of the product out-of-the-box for application planning, migration and operations.

Overview of Always-on APM 4.5

Let’s see what customers are saying:

“OpTier continues to innovate in the area of application performance management with its differentiated business transaction-driven technology,” said Spencer Holland, strategic architect at Capgemini. “OpTier has provided us with actionable intelligence to help us avoid costly service level breaches and ensure our business is always-on.”

According to Tim Travaille, Chief Information Officer of Frontier Communications, the nation’s largest communications company focused on rural America, “We chose OpTier because Frontier puts the customer first. OpTier will help ensure a great experience for our customers by allowing us to monitor application performance 24/7.”  Frontier’s range of residential and business products include voice, high-speed internet, video, and security solutions in addition to MetroE, VoIP and ROADM networks. “The performance of our offerings is critical to the success of our customers,” Travaille added.  “They rely on us, and we are relying on OpTier to help meet their expectations.”

For a short demo of Always-on APM 4.5 >>

Now, excuse us for a few days – we’re off to our sales kickoff in Las Vegas!

February 14, 2012 at 2:32 pm Linh C. Ho Leave a comment